The Buying Power of Women
Women make the household purchases in 80% of homes.*
According to studies by the TrendSight Group, women make the buying decision for:
- 83% of consumer product purchases
- 55% of consumer electronics purchases
- 80% of home improvement purchases
- Over 60% of new car purchases
- 83% of personal and family investments.
JLOCC members are a unique group of women that comprises an important marketing demographic for a number of products and services. Sponsorship of the League Log is an ideal way to capture the attention of this influential audience.
The League Log reaches 750 members plus members of their households. With sponsorship reference on the front page and expanded advertising on the back cover under the calendar section, placement is optimal. In a recent member survey, 80% of members site the calendar as a most-read feature.
Membership Snapshot
- 75.9% Between the ages of 25-39
- 59.8% Married
- 56.8% No Children
- 93.8% Bachelor's Degree and Above
- 75.7% Employed Outside the Home
Most of all members who work outside the home work in central Orange County (77%); mostly concentrated in Irvine/Newport Beach.
A majority of members live in central Orange County (58%); mostly concentrated in Irvine/Newport Beach.
Representative cities of residence include: Aliso Viejo, Anaheim, Corona del Mar, Costa Mesa, Foothill Ranch, Huntington Beach, Irvine, Ladera Ranch, Laguna Beach, Laguna Niguel, Newport Beach, Newport Coast, Santa Ana, San Clemente, San Juan Capistrano, Seal Beach, Placentia, Trabuco Canyon and Tustin.
Sponsorship Levels:
- Half-page ad (4-3/4" x 7-1/2") and masthead recognition: $600 per issue
- Full-page ad (7-1/2" x 10") and masthead recognition: $1000 per issue
JLOCC members and the members of their households receive a 10% discount.
Click here to download a sample issue of the League Log.
Click here to download the sponsor contract.
Sponsorship is accepted on a first-come, space-available basis. Sponsors will be notified if space is not available. Copy that is not submitted with a signed contract, payment in full and camera-ready artwork by the stated deadlines will be held until all are received. If not received by the deadline, the sponsorship will not appear in the upcoming issue. Due to the nature of JLOCC, political sponsorships cannot be accepted.


